59club, the industry’s leading Customer Service & Sales Analysts and Training Provider, has today announced additional growth across the south of Europe with the formation of a dedicated regional team supporting golf and leisure clubs, hotels, restaurants and spa destinations to drive customer service & sales performance across their respective properties. The new division is led by James Beesley, whose previous experience at Monte Rei Golf & Country Club (Portugal) and current role at Finca Cortesin Hotel & Golf Resort (Spain) – two of Europe’s leading luxury resorts – will further strengthen 59club’s position within the wealth of golfing hotspots across Spain, Portugal, Italy & Greece.
Beesley joins with an educational background in Business, Marketing & Sports Management, and as a member of the PGA and Club Managers Association of Europe. Venues across the region will also benefit from Beesley’s practical expertise, having heightened sales performance and customer service standards as a client of 59club at multiple venues.
Commenting about his new venture, Beesley said: “As a client of 59club I have experienced first-hand the incredible insights and benefits of their products and services, applying their analyses to decision-making and witnessing the improvement in both operational as well as financial results! I’m thrilled to be able to take on this additional role and looking forward to working together with our regional team, whose local knowledge and expertise will provide a dedicated and personalised service to our current and future customers!”
Simon Wordsworth 59club CEO added: “We are so excited to be working with James on expanding 59club across the South of Europe. These are difficult times; regardless, those venues who afford the best service experience across golf and hospitality will always win. James and the team are the perfect fit to assist venues who strive to progress as they bring our performance management tools and employee training services to a wider market.”






