La Finca Golf & Spa Resort on the Spanish Costa Blanca has strengthend its management team by recruiting Brendan Dwyer as general manager, Luke Murphy as executive assistant manager (sales and marketing) and Ana Lopez as director of marketing and communications. This new executive team is now in charge of developing La Finca Golf expansion plan in order to position the resort as one of the best five-star golf and spa resorts in Spain.
Dwyer has an extended and highly-qualified experience for global hospitality companies such as Hyatt Regency Corporation and Intercontinental, he is specialised in sales and marketing and has more than 18 years of experience in the field. He started is career at La Manga Club resort, managed by Hyatt Regency, where he developed most of his professional career: first in Spain, then in Cairo and then in London, where he became Hyatt regional vice president global sales for Europe. “This is a new challenge and of course a new opportunity to position La Finca Golf & Spa Resort where it belongs,” said Dwyer. “I am confident that with the new sales team we are building, we will soon achieve our main goal to become one of the best five-star golf and spa resorts in Costa Blanca and Spain.”
Luke Murphy came to Spain in 2004 and started working in the commercial and golf departments of Polaris World. He then worked as sales director for Intercontinental and GNK Golf, and later he was commercial and sports director at La Manga Club. Murphy, who has more than 15 years experience in sales and managing golf and sports, will assist Dwyer with future developments within the resort and will implement the new sales and marketing strategies for the commercial team.
The new director of marketing and communications is Ana López. A journalist with more than ten years experience working in communications, López previously also worked at La Manga Club and also in the wine sector.
